Hasani Tyus Design




user experience design, certification
General Assembly, San Francisco

graphic design, graduate studies
Portfolio Center, Atlanta, Georgia

bachelor of fine art; cum laude
University of Michigan, Ann Arbor, Michigan



2018 - present
Blavity Inc, los angeles, california;
Senior UX/UI Designer
Collaborated closely with creative and engineering teams, as well as content and business stakeholders to concept, create and implement internal and customer facing interactive experiences for multiple Blavity properties. Chief among these experiences were the redesign of AfroTech and TravelNoire.
As part of these and other projects I created: custom e-commerce experiences, internal Blavity tools, databases, acquisition funnels, tagging systems, editorial, video and applet experiences.

Primary responsibilities included: User research, wireframing / prototyping, user flows, user testing, visual design/ creation of UI styleguide,
and interaction design

Critical Mass, client: Apple, cupertino, california;
Interactive Designer
Interactive designer in Apple's marketing communications department. Member of various teams responsible for the redesign of the product buyflow
for apple.com and designs promoting Apple campaigns through various product and landing pages, DMs and banner ads. Responsibilities included concepting, ideation, visual design, and prototyping across web and the Apple Store App. As well as implementation of new and existing Apple standards. 

John McNeil Studio, berkeley, california;
Visual & UX Designer
Designed web experiences for a wide array of clients including OpenTable, Wooqer, CA, Juniper, and Sitecore; responsibilities included site-mapping, wireframing, visual design and prototyping.  Created demand-gen digital assets for various CA and Juniper campaigns, including banner ads, web heroes and landing pages. Created illustrations and storyboards for clients such as Margo, Kaiser Permanente and Khan Academy. Also created logos, brand guidelines, icons, infographics, and presentation decks among other branding and marketing materials for a variety of clients.

BAR Architects, san francisco, california;
Worked as part of marketing team creating print and web-based internal and promotional communications, including signs,
brochures, stationary, email blasts, powerpoint and magazine ads

Derbywire, san francisco, california;
UX/UI Designer
Worked with a team to create visual design for creative commerce web start up; responsibilties included site-mapping,
wireframing and developing user experience and interface

Son & Sons, portfolio center, atlanta, georgia;
Worked with a team at portfolio center in collaboration with global brand firm sons & sons to form a strategic identity for the non-profit organization, librii.



sketch, photoshop, illustrator, indesign, after effects, flash, powerpoint, keynote, final cut pro

invision, flinto, principle, ux pin, omnigraffle